AI Insights · Timothy · June 2022
Top 5 Film & Television Apps on iOS in the Netherlands: Q2 2022
A look at the performance of the top 5 film and television apps on iOS in the Netherlands during Q2 2022, highlighting trends in downloads, revenue, and active users.
In Q2 2022, the top 5 film and television apps on iOS in the Netherlands saw varied performances across downloads, revenue, and active users. Here’s a detailed look at how Disney+, Netflix, Amazon Prime Video, Viaplay: Movies & TV Shows, and HBO Max: Stream TV & Movies performed during this period.
Disney+ experienced a notable fluctuation in weekly revenue, peaking at around $242K in mid-April and seeing a low of approximately $154K at the end of May. Weekly downloads showed an initial spike to 18K in mid-April, followed by a decline, stabilizing around 9K by the end of June. Weekly active users remained relatively stable, ranging from 398K to 457K, with a peak observed in late June.
Netflix saw a gradual increase in weekly revenue, starting at around $54K and reaching about $97K by the end of June. Weekly downloads fluctuated, with a notable dip to 5.8K in early May but rebounding to 10K by the end of June. The app maintained a strong base of weekly active users, peaking at over 1M in late April and early May, with minor fluctuations throughout the quarter.
Amazon Prime Video had a steady weekly revenue stream, ranging from $29K to $45K, with a peak in the last week of June. Weekly downloads varied, starting at 4.5K in late March and reaching a high of 9.5K in mid-June. Weekly active users showed consistent engagement, hovering between 39K and 48K throughout the quarter.
Viaplay: Movies & TV Shows demonstrated significant revenue spikes, especially in mid-April and mid-May, with weekly revenues reaching up to $59K. Downloads were particularly high in early April and late May, with peaks at 40K and 37K, respectively. Active users saw a steady increase, peaking at 153K in late May.
HBO Max: Stream TV & Movies saw varied weekly revenue, with significant peaks in the first and last weeks of June, reaching up to $30K. Downloads were highest in late March at 64K, followed by a decline to around 9K by the end of June. Active users fluctuated between 117K and 147K, with a peak in mid-April.
For more insights into the performance of these apps and other market trends, visit Sensor Tower.
